Cross

Cross

The Scandinavian brand Cross with headquarters in Mölndal was founded in 1986 and is a well-established company in the ski and golf industry. Cross sells stylish and comfortable garments that will strengthen the experiences of skiers and golfers through functional and innovative clothing. The products from Cross must bring freedom of movement and functionality and they must be able to handle everything from rain to heat waves.

Cross builds its brand like a love story. The main characters are powder snow and ice, grass and sand bunkers, joy and frustration, downhill skiing and golf and people who have a strong personality and passion. Cross has a passion for the sport and that is the driving force behind their work. It helps them to produce personal and stylish garments with a good fit and outstanding freedom of movement. In addition to the passion, it is the functionality that is in focus; they produce clothes that can withstand wind, wet and heat.

Cross has several different ambassadors in different sports who represent their brand. In golf, they have, among others, Erika Holmén, Bernd Wiesberger and Caroline Rominger. Caroline comes from Switzerland and plays on the European Tour. Her goal is to become a better golfer and to keep her place on the tour. She has been ranked number one in Switzerland for the past six years and she will continue to try to defend that title.

When it comes to ambassadors for Cross in skiing, they have skiers like Wille Lindberg, Victor White, Caroline Strömberg, Lindsey Van, Joakim Juhlin and Sascha Schmid. Sasha is a freerider with his own sports shop in Thun, Switzerland and he has a lot of competence and experience when it comes to skiing. Among other things, he likes the functionality and ingenuity of Cross products and his measure is - Enjoy every day on skis no matter what the weather, every day you get to stay on skis is a good day.

Cross works to enable you to do what you love and be comfortable in all weathers. Golfers? Downhill skiers? Or why not both?